ITEM HIGHLIGHTS CHECKER · 125 CHARACTERS
Make every highlight carry a useful fact.
Check the new Item Highlights field for length, duplicate claims, unsupported promises, and German-market wording before it reaches your catalog.
Audit Item Highlights →Last updated
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Check your Item Highlights before you publish
Paste one Amazon field to see deterministic checks and AI suggestions. The full audit keeps the original facts visible so you can approve every change.
Open the Item Highlights checker →- ✓ 125-character field limit
- ✓ Duplicate facts across title and bullets
- ✓ Unsupported performance or safety claims
- ✓ Separator, punctuation, and localization checks
Use highlights as a controlled fact layer
A useful highlight gives a shopper one concrete reason to keep reading: a fit, dimension, material, compatibility detail, or care instruction. The audit keeps each fact tied to the input you supplied, so AI can improve phrasing without inventing a certification or performance promise.
- Enter the product facts you can prove.
- Review duplicate or unsupported wording.
- Generate an English or German candidate under 125 characters.
- Accept individual suggestions and export them with the rest of the Listing.
Frequently asked questions
What are Amazon Item Highlights?
Item Highlights are a searchable product-detail field Amazon is introducing for many non-Media categories. The active category rule and display behavior can vary, so this tool records the rule profile used for each audit.
Why check Item Highlights separately from bullets?
Highlights have their own character and formatting constraints. Auditing them separately helps keep the strongest product facts available after a title is shortened.